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Please don't keep interrupting my reading with chat offerings. If I wanted to ask a question I would have clicked the live chat button myself. Besides I have been here for a half second let me see if I am even on the correct page first.
Upselling is also great but don't do it with automatic pop-ups please
Any auto play music is baaaad - or any music/noise in general! Many people search late at night or at work - where any noise, especially loud music will not only scare the crap out of your potential customer, but could get them in a lot of trouble! If you want someone to immediately click off your website and never come back again, just put some loud obnoxious music on there!
(oh, and make it very hard or impossible for them to find the off/mute button) :)
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